Case study
Martyn's Law Risk Assessment
Readiness and risk assessments for the UK's new venue security law. A live project built and run by our team, measured on 12 November 2026 with Google PageSpeed and the VAULT audit.
VAULT 33|27 · Updated 12 November 2026 · 3 min read
The business
Martyn's Law Risk Assessment is one of our own businesses: readiness and risk assessments for the UK's new venue security law. We designed, built and operate it. That is why it is here. Every service we sell was tested on businesses like this one first.
What we built
A new platform built around a fast-moving regulation, with a free readiness checker and venue readiness packs.
On the live site today the homepage leads with "Get your venue ready for Martyn's Law." and the search result title reads "Martyn's Law Preparation: Free Checker & Venue Readiness Packs".


Measured, not claimed
We ran the homepage through Google PageSpeed (mobile test) and the VAULT Business Audit on 12 November 2026. These are the numbers as measured on that day. Scores move from test to test, so treat them as a snapshot, not a promise.
| Google score (mobile) | Result |
|---|---|
| Performance | 98 |
| Accessibility | 100 |
| Best practices | 100 |
| SEO | 100 |
| Lab measurement | Value |
|---|---|
| Largest content visible | 0.9 s |
| First content visible | 0.9 s |
| Time blocked by scripts | 10 ms |
| Layout shift | 0 |
| Speed index | 3.9 s |
Enquiry paths
| Check | Result |
|---|---|
| Tap-to-call phone link | Missing |
| WhatsApp or Viber link | Needs work |
| Enquiry form on this page | Needs work |
| Live chat or assistant | Needs work |
| Online booking | Not detected |
| Email link | Not detected |
Search basics
| Check | Result |
|---|---|
| Secure connection (HTTPS) | Pass |
| Allowed in search results | Pass |
| Page title | Pass |
| Meta description | Pass |
| Main heading (H1) | Pass |
| Canonical address | Pass |
| Mobile-friendly setup | Pass |
| Structured data | Pass |
| XML sitemap | Pass |
| Language declared | Pass |
| Image descriptions | Pass |
Trust and tracking
| Check | Result |
|---|---|
| Analytics installed | Missing |
| Cookie consent | Not detected |
| Privacy policy link | Pass |
| Reviews and social proof | Needs work |
| Looks maintained | Pass |
What our own audit told us
We point the same audit at our own work that we point at yours. On this site it flagged these priorities:
- Tap-to-call phone link: Make your phone number a tel: link, especially in the header on mobile. Many service clients prefer to call.
- Analytics installed: Without analytics you cannot see where visitors come from or which pages produce enquiries.
- Enquiry form on this page: A short form on key pages removes a click. Every extra step loses some visitors.
We are not hiding them. Fixing them is the next step on this project, and it is exactly the kind of work we do for clients. The most important one across our portfolio is tracking: without analytics you cannot prove which pages and channels bring enquiries, so you cannot invest with confidence.
Business results
Pending verified figures. We will add enquiry volumes, response times and jobs won only when they can be checked against real records. We do not publish estimates as results. Read our editorial policy.
Want the same for your business?
Run the free audit on your own website or tell us about your project.
Sources
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