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Term

Core Web Vitals

Google's three measures of real-user page experience: loading (LCP), responsiveness (INP) and visual stability (CLS).

VAULT 33|27 · Updated 12 November 2026 · 1 min read

What it means

Core Web Vitals are three metrics measured from real Chrome users: Largest Contentful Paint (how quickly the main content appears), Interaction to Next Paint (how quickly the page responds) and Cumulative Layout Shift (how much the layout jumps).

Why it matters for your business

Google uses them as part of page experience, but they matter more for people than for rankings: slow, jumpy pages lose enquiries. You can check your own with our free audit or Google PageSpeed Insights.

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